Trade Show Booth Ideas That Actually Stop Foot Traffic

A booth lives or dies on foot traffic. The ideas that work give attendees a reason to stop, stay a few minutes and remember you, long enough for your team to start a real conversation.

Conference attendees watching a player putt at an Event Putt station in an exhibitor's trade show booth

Event Putt at a trade show

Booth size: Each station needs about 6 × 15 ft, so plan on a 10 × 20 booth or larger. It won't fit a standard 10 × 10.
Setup: Under 15 minutes, before the show floor opens
Games: A few minutes each, so the line keeps moving
Players: No limit. The leaderboard tracks everyone who plays all day
Power: A standard outlet. Order booth electrical from your show if it isn't included
Branding: Your logo on the screens is included; branded golf balls are an add-on
Price: $475 for 3 hours, then $100 per additional hour (single station)

How to turn players into leads

Scan while they play. Attendees stay at your booth for a few minutes, which is plenty of time to scan a badge and start a conversation.
Run a daily leaderboard. Announce a prize for the top score at close, and people come back or bring colleagues to try to beat it.
Collect contact info for prizes. Winners have to leave an email to be contacted, which fills your list.
Let the crowd work for you. People gather to watch a close game, and a crowd draws more people.

Planning your booth

Run the mat along the long side of a 10 × 20 or larger booth, with the screen angled so people in the aisle can see the game.
Leave room for a short line and a spot for your team to talk with the people waiting.
Check your show's rules for move-in times, electrical orders and labor. Send us the exhibitor kit and we'll plan around it.
A dual station doubles how many attendees can play at once, which helps at busy shows. Ask us about the layout for your booth size.

What it costs

Every rental includes 3 hours of play plus delivery, setup and pickup anywhere in our standard service area (the Omaha metro, Council Bluffs, Fremont, Wahoo and Ashland), with your logo on screen.

Show time	Single station	Dual station
3 hours	$475	$775
5 hours	$675	$1,175
8-hour show day	$975	$1,775

Each additional hour is $100 per station. For multi-day shows, tell us your schedule and we'll quote the full run. An on-site attendant is $50 an hour.

Other trade show booth ideas

Live product demos

The most direct path to a qualified lead, but only for people already interested. Pair it with something that pulls in people walking by.

A spin-to-win prize wheel

Quick and familiar. It pulls people in for a few seconds, which isn't much time for a conversation.

Useful branded giveaways

Keeps your name around after the show, but swag alone rarely makes someone stop.

A charging lounge

Seating and outlets make people linger, but it takes a lot of booth space.

Why interactive putting works at trade shows

It creates competition, and competition draws a crowd. Your logo is on the screens, it runs itself, and gives your team an easy opener with every player.

Check availability

We deliver to trade shows, expos and brand activations at convention centers, hotels and event venues across the Omaha metro. See our Omaha service area.

Exhibiting in the Omaha area?

Send us your show dates and booth size for a quick quote.

Check availability

Questions

How do you get people to stop at a trade show booth?

Give them something interactive and a little competitive. A branded putting game with a live leaderboard draws players, and the crowd watching draws even more people to the booth.

How much space does it need at a booth?

About 6 by 15 feet per station, so plan on a 10 by 20 booth or larger. It won't fit in a standard 10 by 10 booth.

Does it help with lead capture?

It creates the dwell time lead capture depends on. Attendees stay for a few minutes while they play, so your team can scan badges and talk. A top-score prize that requires an email adds more leads.

Can the booth activation be branded?

Yes. Your logo and a live leaderboard are on the screens at no extra cost, and branded golf balls are available as an add-on.

How much does trade show entertainment cost?

A single interactive putting station is $475 for 3 hours plus $100 for each additional hour, so a typical 8-hour show day is $975. A dual station is $775 for 3 hours plus $200 per additional hour.

What does it need from the venue?

A standard outlet and a smooth, close-to-level floor. Many shows charge exhibitors separately for booth electrical, so order it with your exhibitor kit if power isn't included.